Tag: book marketing
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Crafting a Compelling Author Identity
Your author identity is the personality you project to your audience. It’s not just your biography or your genre—it’s the unique essence that readers associate with your name.
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📬 Why Email Marketing Still Matters
A Must-Have Strategy for Authors and Small Business Owners In today’s fast-paced digital world, email might seem like an old-school tool—but when used strategically, it’s one of the most powerful marketing assets for authors and small business owners. At Create and Blossom, we’ve worked with many creatives and entrepreneurs who are passionate about their work…
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Unconventional Ways to Sell Your Book (That Actually Work!)
Let’s face it — shouting “Buy my book!” into the internet void doesn’t work like it used to. Between the algorithm gods and everyone’s limited attention span, getting your book noticed can feel like pushing a boulder uphill in flip-flops. But here’s the good news: some of the most memorable and effective ways to sell…
