Category: marketing
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Create Companion Products: Deepen Your Message and Expand Your Brand
You’ve poured your heart and expertise into writing your book—now what? While publishing your book is a major accomplishment, it can also be the beginning of something bigger. One of the most powerful ways to extend the life and reach of your book is by creating companion products. These supplemental tools not only offer new…
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Build Your Personal Brand: Why People Invest in You, Not Just Your Book
You’ve probably heard it before: people don’t just buy products—they buy people. And in the world of books, that’s more true than ever. Readers crave connection. Readers want to know the person behind the words. What you believe in. What you stand for. How your journey informs your message. That’s why building a personal brand…
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Think Beyond the Pages
How to turn your book into a business Your book is just the beginning. Congratulations—you’ve written a book. That’s no small feat. Whether it’s a novel, a memoir, a guide, or a devotional, you’ve poured your heart and expertise into something meaningful. But here’s the truth: your book isn’t the final destination. It’s the launchpad.…
